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The first iPhone designed for Apple Intelligence.
Personal, private, powerful.
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Thinnest borders yet — for even larger displays. Refer to legal disclaimers Brilliant.
iPhone 16 Pro Max
6.9”
iPhone 16 Pro
6.3”
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So fast. So fluid.
Get a feel for Camera Control.
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4K 120 fps Dolby Vision. Cinemasterful.
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48MP Ultra Wide camera. Viva la resolution.
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Choose your Photographic Style.
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The brains behind Apple Intelligence. -
A huge leap in battery life. Stellar.
Up to 33 hours video playback on iPhone 16 Pro Max and up to 27 hours video playback on iPhone 16 Pro. Refer to legal disclaimers
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No signal?
There’s a satellite for that.
Now you can send and receive messages and Tapbacks when you’re off the grid, right from the Messages app. Refer to legal disclaimers
Designed to make a difference.
Privacy. That’s iPhone.
From the Passwords app to Private Browsing on Safari to the Health app, iPhone helps keep you in control of what you share.
More recycled materials? Naturally.
Apple is significantly expanding the use of key recycled metals in iPhone batteries, magnets and circuit boards. And iPhone packaging is 100 percent fibre-based, with no plastic wrap in or around the box.
Easy to upgrade. Simple to switch.
Upgrading from another iPhone?
Just put your old iPhone next to your new one, and with a few taps you can transfer your data automatically.
Switching from an Android phone?
When you buy a new iPhone, the Move to iOS app makes it easy to transfer your photos, contacts and more.
Even more to love.
MagSafe accessories
Snap on a magnetic case, wallet or both.
A colourful ecosystem of accessories for effortless attachment and faster wireless charging. With endless ways to combine, there is a mix to match any style. Refer to legal disclaimers
AppleCare+
Expert support, extended coverage.
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Apple-certified service
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24/7 priority access to technical support
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Accidental damage protection